Blog Post

You’ve probably heard this one before: “To be outstanding, get comfortable being uncomfortable.” Huh? That’s like saying “Get happy being depressed.” Or, “Life is hard. Get used to suffering.” No thanks. I understand that significant performance jumps (breakthroughs) may come from doing things that are outside your so-called comfort zone, but do you really shine when you’re…

A friend and I recently met for a beer. I engaged him in a conversation we’d had before around my disdain for the phrase perception is reality. My rational mind – I am a trained scientist, after all – tells me that reality is constructed of concrete elements: data, facts, evidence, and the like, with a little…

Stop Making Sense. You may think I’m referring to the Talking Heads’ concert film. I’m not. Consider this instead. When what you say about yourself and your business “makes sense” to others, you lack distinction. You are categorized. You are pigeonholed. You are commoditized, indistinguishable. That’s not what you want. That’s not who you are.…